The Evolution of Creative Design in Digital Marketing
As the digital landscape becomes more and more crowded—and as the COVID-19 crisis continues to affect consumer behavior in new and unique ways—creatives are relying more and more on visually rich digital design strategies that promote consumer engagement through interactivity.
Episode 6: From Option to Necessity: The Immediate Need for All Teams to Utilize Marketing Automation
Moving forward into the 2020’s will mean more wide spread implementation of automation in the marketing industry powered by the ever growing need for responsive, relevant and timely direct to consumer communications.
5 Trends to Optimize Your User Centric Email Design Strategy
Above all else, making your emails user centric is key. Of course, the more access consumers have to information, the more important it is to deliver content that they want and need.
Episode 5: The Current State of Email Marketing in Uncharted Waters
The reality of the situation is, that all industries have been impacted by the crisis. What seemed like a bump in the road for marketing teams has unveiled itself to be a major permanent shift in strategy
How Global Brands Are Making Waves With Interactive In-App Mobile Marketing
Discover how brands across the globe are turning to in-app mobile marketing to reach and engage more customers in the places they frequent the most.
Episode 4: The Evolution of Direct to Consumer Brands in a Post COVID-19 World
The reality of the situation is, that all industries have been impacted by the crisis. What seemed like a bump in the road for marketing teams has unveiled itself to be a major permanent shift in strategy.
Episode 3: Being More Direct In a Post-COVID World
A notable side-effect of COVID-19 is that it has accelerated the need for businesses of all types to have better direct relationships with their customers. Before implementing a more direct approach, there are some key questions that must be answered.
Episode 2: Working From Home Realities – Adjusting to the New Normal
The reality of the situation is, that all industries have been impacted by the crisis. What seemed like a bump in the road for marketing teams has unveiled itself to be a major permanent shift in strategy.
Episode 1: The Reality of Business Continuity Planning During a Pandemic
The need to be adaptive and ready to change course in an instant is more important than ever. Having a well rounded and adaptable BCP strategy is the only way to successfully navigate your business through a crisis.
Why Kinetic Emails Are Setting Marketing on Fire in 2020
Today’s customers want to make informed decisions on their own terms. Kinetic email allows them to do that in a simple and efficient way. If you haven’t begun to integrate kinetic element into your email marketing strategy now’s the time.
