Helping customers achieve their goals is essential to the success of any business, especially when it comes to customer retention and loyalty. There’s no better time to start fine-tuning your customer success strategy than at the end of the year when New Year’s resolutions are fresh on everyone’s mind.
The main ingredient in design thinking is people, and it’s no surprise that keeping your focus on the people who will make your company’s mission possible will result in successful holiday sales.
Rather than take over the fundamental components of the job, creative automation can liberate design teams from the routine tasks that steal their focus away from being creative.
As the digital landscape becomes more and more crowded—and as the COVID-19 crisis continues to affect consumer behavior in new and unique ways—creatives are relying more and more on visually rich digital design strategies that promote consumer engagement through interactivity.
Above all else, making your emails user centric is key. Of course, the more access consumers have to information, the more important it is to deliver content that they want and need.