Theorem Names Reem Al-Basri as New Head of Digital Media Strategy, Expanding DTC Capabilities Globally
Publicis Groupe veteran joins Theorem to grow global business with a particular focus on extending its full-service, flexible marketing solutions to DTC and retail categories Theorem, a full-service flexible digital marketing solutions provider, has expanded its senior team with the addition of Reem Al-Basri, who joins to lead in the company’s London office as the […]
Theorem Names Reem Al-Basri New Head of Digital Media Strategy, Expanding UK Team
Publicis Groupe veteran joins Theorem to grow EMEA and UK business with a particular focus on extending its full-service, flexible marketing solutions to D2C and retail categories
Theorem and VisionSpring Facilitate Free Eye Check-Up Camps All Across Mysuru
Publicis Groupe veteran joins Theorem to grow EMEA and UK business with a particular focus on extending its full-service, flexible marketing solutions to D2C and retail categories
Three Best Practices to Reduce Acquisition Costs and Increase Lifetime Value
In the current market where consumers are calling for higher regulations on data privacy while requesting deeper personalization from brands, it’s no wonder the costs of acquisition are on the rise. For many retail and DTC brands, it’s imperative to implement methodologies that reduce the cost of acquisition without sacrificing the engagement and loyalty of […]
M-Commerce: Automation’s Key Role
New research from WARC predicts that by 2025, 73% of people will rely solely on smartphones to access the internet, powering m-commerce. Brands must adjust swiftly to changing consumer trends and respond at scale, especially now that more than half the world is constantly plugged in. With more digital platforms and channels available than ever […]
Is your digital transformation strategy contributing to employee burnout?
Why long-term DX success requires a people-first approach All around the globe, burnout – a state of physical or emotional exhaustion that also involves a sense of reduced accomplishment and loss of personal identity – has emerged as a major health crisis. To put it bluntly, the statistics around this issue are alarming. To start, […]
Why Diverse Teams Excel At Innovation And Tips For Employers
Jay Kulkarni Founded Theorem Inc. in 2002 and serves as the driving force for its mantra of “Optimize Today, Build Tomorrow.” ith the great challenges of the past two years comes significant opportunity because the barriers to collaboration are no longer defined by location. Thanks to the rise of remote work and the ever-growing appeal […]
Endemic Marketing: 3 Ways To Build Strong Customer Relationships
In the current endemic era, how can marketers efficiently scale their audience to generate enough quality leads while optimizing their strategies with constantly-changing regulatory and customer dynamics? Jay Kulkarni, Founder and CEO, Theorem, provides three tips to create high-quality leads. During the current endemic era, creating authentic relationships between brands and their audience is not […]
Theorem Inc Wins Bronze Stevie Award in 2022 Stevie Awards for Sales & Customer Service
International Competition Recognizes Theorem’s COVID-19 Response Chatham, NJ | March 29, 2022 08:00 AM Eastern Daylight Time Theorem Inc., a full-scale, flexible digital media and marketing services provider, was presented with a Bronze Stevie® Award in the Most Valuable Response by a Business Development Team category in the 16th annual Stevie Awards for Sales & […]
Theorem Wins Bronze Award in 2022 Stevie Awards for Sales & Customer Service
Theorem was presented with a Bronze Stevie® Award in the Most Valuable Response by a Business Development Team category in the 16th annual Stevie Awards for Sales & Customer Service.