GameChanger
Sports technology company reduces errors and improves client efficiency with automation solution
We developed a custom marketing system that automated the completion of an order from start-to-finish.
While prepping for its launch, this trending at-home drink appliance brand was facing a flurry of customer complaints and declining sales across its other appliance products. The problem was that their transactional emails were not in sync with their e-commerce order management system. They had a third-party e-commerce provider send both order confirmations and payment confirmations upon purchase, while their customer service team sent shipping confirmations manually after the order was processed. This caused delays and errors, resulting in very unhappy customers. The brand needed a way to streamline its order processing systems and overall transactional process to regain customer trust and build loyalty.
Theorem developed a custom marketing automation that included a complete system integration with clear data flows linking the clients’ channels (Salesforce Marketing Cloud, Salesforce Service Cloud, Call Center, Ecomm Platform, and custom Cloud Data warehouses). This enabled seamless customer service and automated transactional messages that were aligned to all purchases. The newly implemented system of communications meant that human intervention was no longer needed to complete an order from start-to-finish, allowing for a much smoother order fulfillment process, especially during high-volume buying times such as the holiday season.
Sports technology company reduces errors and improves client efficiency with automation solution
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Meto is a tech-based nonprofit intent on making access to quality higher education a reality for all students. We have a special focus on creating scholarships for low-income students.
In 2018, Meto was founded to connect African students with university opportunities. Along the way, we have learned that all students can benefit from our innovative model, wherein universities make the first move and invite good-fit students to apply. So, in 2023, we opened our platform to students across the globe.
website: https://meto-intl.org/
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