At Theorem, we already help global platforms like Sirius XM, Roku, and iHeart to scale their revenue operations, and we want to help you, too. We see two immediate ways to do so.
The new marketplace sure is an exciting offering with huge potential, but like any new platform, it comes with its share of challenges. For example, widespread adoption demands flawless campaign execution, there’s more complexity in terms of campaign trafficking and monitoring, and perhaps most important of all, scaling it will require smarter automation and analytics.
With deep expertise in Ad Rev Ops for digital marketplaces, powered by our Upward solution, we can streamline your Ad Rev processes and workflows through automation, empowering you to address these teething issues and maximize the potential of Spotify Ad Exchange.
Streaming and media brands are struggling in the current market. It’s challenging to scale Ad and Subscription-based revenue models. CPMs are declining, sponsorship cycles are volatile, and affiliates are plateauing. Plus, data privacy and tracking losses are cutting yields by up to 20%.
Audiences are shifting to video-first, commerce-ready behaviors, and media owners must be ready to scale. Spotify is already bringing compelling video formats into the mix, but there’s still money left on the table. Video Commerce enables you to activate seamless shoppable experiences that scale. This opens new revenue streams and drives deeper listener engagement while giving advertisers new, measurable ad formats that deliver stronger ROI tied directly to commerce outcomes.
Prioritize new advertisers as much as your listeners by enhancing the advertiser experience through intelligent ops, powered by automation and integrated with Spotify Ad Exchange.
Support your broader monetization strategy by simplifying Ad Operations and automating cross-channel execution across ads, subscriptions, and content.
Automate and elevate digital operations with AI-native solutions that support Spotify’s two-sided marketplace and enhance the performance of Spotify Ad Exchange and future Ad products.
Meto is a tech-based nonprofit intent on making access to quality higher education a reality for all students. We have a special focus on creating scholarships for low-income students.
In 2018, Meto was founded to connect African students with university opportunities. Along the way, we have learned that all students can benefit from our innovative model, wherein universities make the first move and invite good-fit students to apply. So, in 2023, we opened our platform to students across the globe.
website: https://meto-intl.org/
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