This week, my guest is Jay Kulkarni, CEO of Theorem. Jay and I discuss how the business ecosystem is evolving, marketing’s flexible future, and the hidden benefits of the depreciation of the third-party cookie.
Marketers rank their top 11 uses for automation: report generation, data monitoring and quality control top list
Experts within the ad industry believe that automation may not only lead to increased profitability but could also be the key to solving typical ad