Theorem Research Reveals Pre-Sales Phase as Advertising Sales’ Most Overlooked Revenue Risk
92% of organizations believe their tools are efficient, but 77% report manual errors during pre-sales that disrupt advertising revenue execution CHATHAM, N.J. – Theorem, a digital marketing solutions provider, today released new research showing that 77% of organizations experience errors in pre-sales that disrupt advertising revenue execution, revealing a critical and often overlooked risk in […]